In an effort to spark entrepreneurship among Hawaii’s youth, the Young Entrepreneurs Program (YEP) was launched. Spearheaded by the Hawaii Agricultural Foundation, YEP focuses on cultivating a culture of innovation, particularly in the realm of value-added agricultural products, with a special emphasis on shelf-stable items. Caleb Pintor and Mr. Kelsey Takara joined Living808 to share all about it.
Having shelf-stable products in Hawaii’s agricultural sector is extremely important, the products not only offer scalability and export potential but also create a demand for locally grown and cultivated goods. By nurturing young minds through YEP, the foundation aims to foster a generation of entrepreneurs poised to make meaningful contributions to the local agricultural community.
What sets YEP apart is its hands-on approach. Unlike many similar programs, YEP doesn’t just dwell on concepts; it challenges students to establish companies and develop shelf-stable products using locally sourced ingredients. From crafting business plans to connecting with customers, students engage in every aspect of the entrepreneurial journey.
One entrepreneurial endeavor is Island MAC- of YEP participants. These delectable treats showcase a fusion of local flavors, featuring macadamia nut flour, Ali’i Kula lavender honey from Maui, and Kaua’i Coffee. What sets Island MAC-arons apart is not just their tantalizing taste but also their contribution to the local economy. By purchasing these MAC-arons, consumers support a network of local businesses, including farmers, beekeepers, and processors, while also backing the students’ educational endeavors.
Now through March 31st, products can be purchased online at the Y.E.P. Marketplace. www.hafyepmarketplace.com
The products can also be purchased at an in-person Y.E.P. Marketplace that’ll be held at the KCC Farmers Market in Honolulu on April 6. There will be student entrepreneurs representing nearly 20 schools from Oahu, Maui, and Hawaii Island who are part of Y.E.P. selling their products.